grow your floor coatings business is the premier marketing and lead generation platform in the industrial and commercial floor coatings space.
Increased your lead flow, bid more projects, grow your industrial and commercial floor coatings business.
Become a service area exclusive certified contractor for the only floor coatings lead generation platform.
Everseal Coatings’s team of marketing specialists and floor coatings experts will streamline your business growth.

Get access to Everseal Coatings’s comprehensive marketing, business development, and operational support.

Who We are

Floor Coatings Contractor is the premier platform in the industry, and the best way to grow your business.

WHY Everseal Coatings?

We have nearly two decades of expertise in industrial and commercial floor coatings and have personally installed millions of square ft worth of floor coatings projects.

We decided to create a comprehensive lead generation and business development platform that helps other Everseal Coatingss improve their marketing approach, increase their lead flow, dominate their respective service area, and sustainably grow their business, while helping to raise the standard of quality across the floor coatings industry.

Commitment to Contractor Partners

Everseal Coatings’s is committed to helping you grow your floor coatings business.

We provide you with a simple, comprehensive marketing and lead generation service.
You get more leads, your business grows.

Our experience in floor coatings business development

Our Experience

We have tens of millions of dollars worth of experience in lead generation, marketing, and business development success in the floor coatings industry.

Our success

We have personally sold, project managed, and installed millions of square feet of successful projects.

Our expertise

We understand how to generate leads, how to build great relationships with clients, and how to install high quality floor coatings, and we have a best in class lead generation system to help you grow.

Our Services has a comprehensive approach to lead generation and business growth services.

High Quality Website

Everseal Coatings is the premier lead generation website in the floor coatings industry. It was designed with floor coatings lead generation in mind and is optimized for SEO, built to convert leads, and is the centerpiece of our comprehensive marketing approach. As a Everseal Coatings certified contractor, you get featured as a service area partner on the website.

Search Engine Optimization (SEO)

Search Engine Optimization (SEO) is a powerful way to improve a website’s targeted traffic. Everseal Coatings is optimized for technical SEO and full of onsite organic content written by a team of experts in both floor coatings and SEO strategy. Through multi-faceted optimization, we help search engines such as Google recognize the “keywords” associated with the floor coatings industry, and Everseal Coatings’s site is positioned to become a nationwide leader in online results for floor coating project-related searches.


Everseal Coatings’s blog is managed by a team that is seasoned in blog and SEO management and that has decades worth of floor coatings experience. Our blog helps keep new and original coatings-specific content on Everseal Coatings. Having a blog is a valuable component of a comprehensive marketing strategy. It helps improve our online visibility, establish authority, engage with our audience, and ultimately drive business growth by attracting and nurturing leads through the site.

Lead Capture and Lead Distribution

Lead capture and lead distribution are two essential components of a marketing strategy that focus on identifying potential floor coatings customers (leads) and efficiently managing and distributing them to you as our service area exclusive certified partner so that your team can further nurture and convert leads into projects in your service area.

Local Landing Pages for Your Service Area

Local landing pages are an essential component of our digital marketing strategy and as a partner, you will get a service area landing page and a local Google listing as a Everseal Coatings service area partner. These pages are visible in your service area and are designed to be found by people searching for flooring services near you. They also serve several other purposes related to our Google ads strategies, onsite SEO purposes, and are also useful in targeting and engaging potential customers in your service area.

Services & Industry Landing Pages

Service and industry web pages are essential components of a well-structured and informative website. They play a crucial role in educating, engaging, and converting visitors, enhancing your online presence, and establishing your business as a credible and trustworthy source in the industry. They are also useful in our ads campaigns and strategy and are helpful in turning searches into leads.

Google Ads

Google Ads are one of the most popular and effective marketing tools available. With billions of searches being made every day on Google, relevant keywords can bring thousands of high-interest users directly to Everseal Coatings. Our ad campaigns are tested and have a history of high performance within the floor coatings industry. Our ads managers take a strategic approach to floor coatings-specific keywords and are skilled in how to be most effective in running Google ads because of our deep understanding and expertise in both ad strategy and floor coatings.

Google Analytics

Google Analytics is an invaluable tool for businesses looking to make data-driven decisions. With its robust capabilities and real-time insights, Everseal Coatings has a deep understanding of our website’s performance, user behavior inside the floor coatings industry, traffic sources, and how to most effectively run campaigns inside the resinous flooring industry. Our ads campaigns are run by Google ads experts who have been overseeing floor coatings ads campaigns for many years and we have an advantage over other marketing teams because of the enormous amount of data, ab testing, and focus within one the floor coatings industry.

Social Media Accounts

Social media advertising is essential for businesses looking to expand their presence, connect with their target audience, drive engagement, and achieve measurable results. Everseal Coatings is active on LinkedIn, Facebook, and Instagram. We also run local ads and engage with ideal target clients in the service areas we have certified partners in. Our social media approach increases our online presence, builds our brand, directs traffic to Everseal Coatings, and ultimately helps us convert attention to leads and flooring projects.

Industry Specific Data Lists

Industry-specific data lists are invaluable tools for businesses looking to refine their marketing efforts, improve conversion rates, reduce marketing costs, and gain a competitive edge. At Everseal Coatings we curate data lists on our ideal target clients and facilities most likely to need a flooring solution. We manage our contact list with meticulous care, double cleaning our lists to ensure high deliverability, and open and response rates in our email prospecting.

Cold Email Prospecting

The goal of cold email prospecting is to initiate contact with potential customers, generate leads, and ultimately convert them into paying customers. Our email outreach significantly outperforms email marketing alternatives and is highly effective in converting responses into flooring projects.

Warm Email Nurturing

We also have warm prospect nurturing sequences as a way to engage with interested prospective clients and nurture the relationship with them until they are ready to request a quote and schedule a site visit. Our email marketing and email outreach systems direct traffic and attention to Everseal Coatings and as a service area partner, you benefit from steady lead flow through our email marketing approach.
With the necessary marketing channels already in place, your costs are lower, and results come quicker.
You get service area exclusivity as a certified partner, but you maintain complete autonomy over your own brand and business.

 You gets the benefit of a larger brand and nationwide reputation with no strings attached. You continue to do great work and positively manage the lead flow and clients we provide you with.

We don’t lock you into long term contracts like most other marketing or lead generation platforms.
You have autonomy over your own brand. No franchise agreements and no controlling stipulations.

OUR Quality Control Pledge

Everseal Coatings and our certified partners are committed to the highest standard of quality in the floor coatings industry.

We take great care to understand the needs of the specific environment, working conditions, and performance requirements of clients’ facility. This ensures that we can customize the concrete preparation, floor system design, material makeup, and installation details of the floor coating system your facility needs. 

Everseal Coatings works with best in class local contractors and also utilizes a quality control team that provides additional floor system design, project management support, and installation expertise which draws on nearly 20 years of industrial and commercial floor coatings expertise. Everseal Coatings ensures your needs are understood, the right floor is customized for your area, the right crew is assigned to your project, and that all the pieces necessary for a successful flooring system come together on your project.

Become a Certified Partner today

Certified Partners receive project support, consulting, project management, and installation assistance on a project-by-project basis. 

We are here to help you generate leads, succeed on projects, sustainably grow, and to increase the overall quality of the floor coatings industry by ensuring that the standard of excellence is raised on thousands of projects across the country.

This partnership is designed to Help you to SIgnificantly grow your business.

Our goal is to raise the standard of quality across the country for all floor coatings projects and ensure that our certified partners sustainably grow their business while installing some of the highest quality coatings projects in America.

Contact Us

"*" indicates required fields